VANSZA

VANS AND SZA DEBUT CAMPAIGN - Dropping in select stores 10/17 and 10/21 and online 10/22

2026-10-15

Inspired by SZA's World, Where Nature, Creativity & Self-Expression Collide
Featuring Caylee Blosenski, Isabella Carr, Vans, & Zion Wright 
Campaign Photographed by India Sleem with Product & Landscape Imagery by Yudo Kurita
 

SZA in an open field posing in Vansza Denim Hunting Jacket and Multi-Pocket Denim Pant.


The VANSZA journey continues with Drop 1, a footwear and apparel collection inspired by the natural world and shaped by SZA's personal perspective. Designed for discovery, the collection blends bold design, sensory details and self-expression across a curated assortment of footwear and apparel.

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Up close photo of SZA smiling while wearing Vansza Denim Hunting Jacket and Multi-Pocket Denim Pant and Vansza Authentic Kickdown
SZA in an open environment wearing Vansza Workwear Trompe L'Oeil Fleece Set and Vansza Knu Skool Mule.
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Featuring Vans Skate Team rider Zion Wright alongside models Caylee Blosenski and Isabella Carr, and musician Vans, the accompanying campaign brings the VANSZA universe to life through a cast that reflects SZA's creative community.

Caylee Blosenski sporting Vansza Bug Out Hoodie and Sweatpants with Vansza Loose Fit SS Tee on body and Vansza Knu Skool mule on feet.
Savannah Rowe sporting Vansza AO Fur Hoodie and Vansza Authentic Kick Down Shoe on feet.
Isabella Carr wearing VANSZA Denim Hunting Jacket and Multi-Pocket Denim Pant on body with Vansza Knu Skool mule and Snapback Hat.
Zion Wright wearing VANSZA Camo Layer Long Sleeve Top and Flannel Hoodie.
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Captured by photographer India Sleem against California's natural landscape, the imagery serves as an extension of the collection itself, translating its textures, moods and inspirations into a distinctive visual world. 

SZA in VANSZA BABY TEE.
SZA posing in an open evnironment in Vansza Workwear Trompe L'Oeil Fleece Set.
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SZA laying down in a field wearing Vansza Workwear Trompe L'Oeil Fleece Set with a Vansza Knu Skool Mule in hand.


At the heart of Drop 1 is a curated assortment of footwear, apparel and accessories that reflects SZA's distinctive approach to style, comfort and self-expression. Leading the collection are the VANSZA Knu Skool Mule and VANSZA Authentic Kickdown, two reimagined Vans silhouettes brought to life through personal references, unexpected details and versatile design.

Vansza Knu Skool Mule in black and white resting on a log in a natural outdoor setting.
Angled view of the Vansza Authentic Kickdown shoe featuring an allover fish print and distressed sidewall detailing in a grassy outdoor setting.
Top-down view of the Vansza Authentic Kickdown showcasing an allover fish print, lace-up design, and frayed details.
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“I love a mule and I love a slide-on. So I needed everything to be slide-on-able. My mom has been telling me, ‘Please stop stepping on the back of your shoes’ my whole life. She hates it. So I put the design aspect in my shoes. I created a step-down shoe, and then I took the whole back off the Knu Skool because, why not? Less effort. More fun. More accessibility. More comfort. More color,” said SZA.
 

Curated Vansza outfit featuring a graphic Bugout Hoodie, Parachute Pant, checkered Bail Shoulder Bag, and Knu Skool Mule.
Curated VANSZA outfit featuring layered workwear-inspired pieces, a Denim Hunting Jacket, Trompe L'oeil fleece and sweatpants, Knu Skool Mule, and accessories.
VANSZA outfit flat lay featuring the Flannel Hoodie, Baby Tee, Outdoor Oversized Short, Crew Sock 2, and Authentic Kickdown Shoe.
VANSZA outfit flat lay featuring the Snapback Hat, Hunting Vest, Layer Long Sleeve Top, Outdoor Oversized Short, and Knu Skool Mule.
VANSZA outfit flat lay featuring the Denim Hunting Jacket, Loose Fit SS Tee 1, Multi-Pocket Denim Pant, and Authentic Kickdown Shoe.
VANSZA outfit flat lay featuring the Bug Out Hoodie, Bug Out Sweatpants, Knu Skool Mule and Bail Shoulder Bag.
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The VANSZA Authentic Kickdown brings that philosophy to life through custom artwork by Sage Adams, distressed canvas construction and a collapsible heel that seamlessly transitions between a traditional shoe and an easy slip-on silhouette.

Extending the VANSZA vision beyond footwear, the apparel and accessories assortment blends vintage outdoor influences with DIY customization, utility and humor. From oversized workwear-inspired outerwear and relaxed cargo silhouettes to expressive fish-inspired graphics, the collection reflects SZA's eclectic personal style while reimagining classic Vans design codes in unexpected ways.

The VANSZA Drop 1 collection launches October 22, 2026, at Vans retail locations and on Vans.com.
 

Lifestyle shot featuring the VANSZA Multi-Pocket Denim Pant and Denim Hunting Jacket, with a VANSZA Snapback Hat held beside the outfit in an outdoor setting.
Lifestyle shot showcasing the VANSZA Workwear Trompe L'oeil Sweatpant and Authentic Kickdown Shoe among tall dry grass.
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Ahead of the October 22 launch, SZA will make special in-store appearances for fans in the U.S., visiting Vans Glendale Galleria in California on October 17 and Foot Locker at Freehold Raceway Mall in New Jersey on October 21 to celebrate the arrival of VANSZA Drop 1.
 

StoreAddressDate
Vans - Glendale Galleria1154 Glendale Galleria Glendale, CA 91210October 17th
Foot Locker3710 US-9 Suite 2402, Freehold, NJ 07728October 21st

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Continue reading to learn more about Vansza NYFW.


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Vansza front entrance of experiential event


Vansza first comes to life through a New York Fashion Week experience inspired by nature, intuition, and self-discovery. Designed as an immersive extension of the collection, the activation invites guests into the themes, sensory references and visual storytelling that informed the upcoming Vans and SZA collaboration ahead of its October 22 launch. Text SZA to 21966 to stay in the know.

Open to the public on September 10 from 2 p.m. to 8 p.m. and September 11 from 12 p.m. to 4 p.m. at 260 Bowery, New York, NY 10002, the experience offers a first look at the world behind Vansza ahead of the full campaign debut and collection launch.

At the heart of the experience is a collection inspired by SZA's world, where instinct, creativity and exploration converge. Translating her perspective into footwear and apparel, the collection brings together expressive design, sensory details, and thoughtful craftsmanship. Each piece invites a new generation to embrace individuality and discover new forms of self-expression.

“This collection is really a reflection of how I live and what inspires me every day. I wanted to create pieces that feel comfortable, functional and expressive, whether you're on a trail, in the city or discovering something new about yourself. Working with Vans gave me the freedom to explore ideas rooted in creativity, curiosity and play, and my hope is that people feel inspired to step outside their comfort zone, trust their instincts and have fun making something uniquely their own,” explained SZA.
 

Inside of Vansza immersive experience during NYFW
Vansza LX Tabi Hiker blue orange colorway
Close up shot of tree from the inside of Vansza immersive NYFW experience
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Leading the assortment is the Vansza LX Tabi Hiker (Drop 2), a bold new silhouette that introduces an entirely new design language to the Vans lineup. Designed for exploration, the silhouette pairs a distinctive split-toe construction with outdoor-ready functionality and expressive colorways hand-selected by SZA.

Inside shot fo Vansza experience showcasing apparel


Alongside the LX Tabi Hiker, SZA puts her own spin on a selection of Vans classics. The Vansza Knu Skool Mule (Drop 1) transforms one of SZA's favorite Vans styles through an easy-on mule construction, while the Vansza Knu Skool (Drop 2) draws from natural textures and field-inspired details through RealTree® camouflage, interchangeable lace options and custom detailing. Rounding out the footwear assortment, the Vansza Authentic Kickdown (Drop 1) combines custom artwork by Sage Adams, distressed canvas and a collapsible heel for effortless wear, a design approach born from SZA's lifelong habit of stepping on the backs of her shoes and transforming that behavior into a functional feature.

Focused shot of Vansza Knu Skool Mule at NYFW
Vansza shot of apparel pieces
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The footwear collection is complemented by apparel that translates SZA's personal style into relaxed silhouettes, tactile details and unexpected design cues. Drawing from personal artifacts and lived-in favorites, the assortment balances comfort, utility and individuality. 

Close up shot of Vansza immersive experience NYFW

Standouts include the Vansza Workwear Trompe L'Oeil Fleece Set (Drop 1), which transforms a well-worn workwear jacket from SZA's personal collection into a photorealistic print across a crewneck fleece and matching sweatpant. Designed as SZA's answer to traditional workwear, the set combines the visual character of a lived-in utility piece with everyday comfort. As she explains, "I love workwear but sometimes it's just uncomfortable to move around in. I made my dream workwear set but for the quintessentially cozy individual like myself lol." 

Vansza Workwear Trompe L'Oeil Fleece Set
Vansza Outdoor Oversized Short at NYFW
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The Vansza Denim Hunting Jacket and Multi-Pocket Denim Pant (Drop 1) reinterpret vintage utility references through washed denim, oversized proportions, contrast corduroy details and exaggerated pocketing, while pieces like the Vansza Outdoor Oversized Short (Drop 1 & 2) and original watercolor artwork by Sage Adams bring together everyday comfort and SZA's distinctive perspective.

The Vansza Drop 1 collection will be available beginning October 22, 2026, at Vans retail locations and Vans.com, with Drop 2 arriving April 8, 2027.
 

Vansza Knu Skool Mule - Black
Vansza Authentic Kickdown
Vansza Knu Skool RealTree® camouflage
Vansza LX Tabi Hiker in black and red
Vansza LX Tabi Hiker in brown and green
Vansza LX Tabi Hiker in blue and orange
Vansza Workwear Trompe L'Oeil Fleece Set
Vansza Denim Hunting Jacket and Multi-Pocket Denim Pant
Vansza RealTree® camouflage t-shirt with thermal
Vansza Outdoor Oversized Short in red
Vansza Hat
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VANSZA NYFW Recap

 

Check out highlights from the VANSZA debut at New York Fashion Week and get a closer look at the event that brought the collection to life.

SZA standing in front of the Vansza collection at Vans Store in NYC during NYFW, while wearing Vansza Outdoor Oversized Short and Vansza LX Tabi Hiker.
Vansza Knu Skool Mule on top of a rock with customers walking behind it at Vansza NYFW event.
Customers walking into Vansza event in Bowery New York during NYFW.
Kaytranada DJing at Vansza NYFW event in nYC.
Fans outside Vansza store activation holding up Vansza t-shirt merchandise during NYFW.
SZA meeting fans outside of Vansza NYFW event.
Inside the Vansza NYFW event, fans explore the latest shoe collection while capturing photos of the new designs.
SZA taking a selfie at Vansza NYFW event.
Fans inside Vansza NYFW event exploring the new collection.
Evon Mock at the Vansza NYFW event.
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