Vans Debuts the Rowan Z3

Vans introduces the Rowan Z3, the third iteration of Rowan Zorilla’s signature skate shoe. Available July 10 on Vans.com and globally at Vans retail locations, the Rowan Z3 represents the next step in performance, durability, and community-driven design.

Built on the belief that skateboarding is never a solo act, the Rowan Z3 was designed with a broader community in mind, not just for Rowan, but for his friends, teammates, and anyone progressing on a board. The result is a shoe crafted to meet the needs of real skaters, across styles and skill levels. 

“The One For Everyone You Skate With.”

The Rowan Z3 blends the best elements of Rowan’s previous pro models, delivering a refined silhouette and next-level cupsole construction designed for modern skateboarding.  

Key performance features include:

• ImpactWaffle™ outsole for enhanced impact protection and cushioning
• Full-length midsole for consistent comfort and support
• SickStick™ rubber compound for superior grip and board feel
• Duracap™ reinforcements for added durability where it matters most

Together, these innovations create a shoe that’s built for progression, whether

The Rowan Z3 reflects Rowan Zorilla’s personal journey, where resilience and recovery become part of the progression story. The campaign draws on the insight that growth in skateboarding, much like in life, happens alongside others, featuring fellow Vans Skate Team riders T-Funk, Ray Barbee, Elijah Berle, Gilbert Crockett, Nelly Morville, Zion Wright, Etienne Gagné, Junior Gutierrez, and Nick Michel.

Positioned as a constant across different styles, voices, and creative expressions, the Rowan Z3 is made to support every skater’s path, reinforcing Vans’ ongoing commitment to skate culture and community.

The Vans Rowan Z3 launches globally on July 10, 2026, at Vans retail locations and online at Vans.com, with additional colourways releasing later in the season.