CELEBRATE CREATIVITY IN MORE WAYS, WITH MORE PEOPLE, IN MORE PLACES.
TOGETHER MAKES IT BETTER.
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History
Vans Checkerboard Day

When our co-founder, Paul Van Doren established Vans in 1966 alongside his brother and two business partners, he did so with the belief that we weren’t to be just a footwear and apparel company but a people company that makes shoes and apparel. This mission to be people first has served as a cornerstone commitment for our brand for the past 55 years and has only strengthened as we’ve continued to launch initiatives that focus on enabling creative self-expression that support, uplift and empower members of our Vans family across the world to drive positive change within our communities.

As the brand’s single largest philanthropic initiative, Vans will support 16 charities from around the world who share a mission of revitalizing public spaces through arts, sports, culture and social impact programming by donating a collective $1 million USD. Each regional organization will receive $50,000 USD from The Vans Checkerboard Fund at Tides Foundation or via a direct donation from Vans to use towards their organization’s mission to continue their work around the world to build vibrant, inclusive, and welcoming spaces to support their local communities.

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This year, we’ll be donating an additional $25,000 in scholarships to DoSomething.org. You can donate points through Vans Family to help support our Checkerboard Fund.
VANS X DOSOMETHING.ORG
This year, we’ve partnered with DoSomething.org. As the largest not-for-profit exclusively for young people and social change, DoSomething is activating members to share their unique creative expression from Sports to Music to Art in public places to help uplift and build community.

Around the world we’re funding community activations through fifteen additional nonprofit partners. Check out all of our Checkerboard Day activities and join us!

DOSOMETHING.ORG

Share your unique creative expression from Sports to Music to Art in public places to help uplift and build community. We’ll award the most creative submissions that truly aim to bring their community together.

Learn more.


GOODPUSH

We’re teaming up with skate organizations across the country including The Skate Park Project, Skate Like a Girl, Community Push, Harold Hunter Foundation, and Skate Philly to do everything from making new park obstacles to hosting a popup festival.
Check out all of the activations taking place across the US on November 18th below:

The Skate Park Project, Community Push, Skate Like a Girl, Skate Philly, and Harold Hunter Foundation


COLECTIVO TOMATE

Through the use of artistic and cultural tools, Vans and Colectivo Tomate alongside the surrounding neighborhoods will transform a skatepark in Mexico City to keep the local skateboarding scene thriving while inviting the community to meet, and enjoy the creation of mural paintings, art workshops and skateboarding showcases.

When: 10 AM CST​
Where: Skatepark Pantitlan "Piedrita"

Learn more.


SUSTAINABLE COASTLINES

This Checkerboard Day, SCH is aiming to create a stir through artivism. ​We’re creating an interactive art piece about plastic pollution. Join us for a beach cleanup at Waikiki Beach and learn more about the art piece.

When: 10am-5pm (HST)​
Where: Waikiki Beach

Learn more.


NATIONS SKATE YOUTH

Nations Skate will invite the community to enjoy a full day of programming at the Museum of Vancouver. With the recent installation of the ‘Boarder X’ exhibit and donation of the Vans mini ramp, Nations will allow open access to the exhibit and open skate with Nations Skate. The evening will be followed by a premiere of the new Nations Island video.

When: 10AM-8PM​
Where: Museum of Vancouver

Learn more.


GROUNDSWELL

We’ll be making a new mural at Middle School 664 in Brooklyn, There will also be a printmaking activation to get our local community of kids involved. Join us on Nov 18th.

When: 12:30 - 5:30 pm EST
Where: MS 664 Brooklyn, NY

Learn more.


GLOBAL ORGANIZATIONS

CELEBRATE CREATIVITY IN MORE WAYS, WITH MORE PEOPLE, IN MORE PLACES. TOGETHER MAKES IT BETTER.

VANS CHECKERBOARD DAY

When our co-founder, Paul Van Doren established Vans in 1966 alongside his brother and two business partners, he did so with the belief that we weren’t to be just a footwear and apparel company but a people company that makes shoes and apparel. This mission to be people first has served as a cornerstone commitment for our brand for the past 55 years and has only strengthened as we’ve continued to launch initiatives that focus on enabling creative self-expression that support, uplift and empower members of our Vans family across the world to drive positive change within our communities.

As the brand’s single largest philanthropic initiative, Vans will support 16 charities from around the world who share a mission of revitalizing public spaces through arts, sports, culture and social impact programming by donating a collective $1 million USD. Each regional organization will receive $50,000 USD from The Vans Checkerboard Fund at Tides Foundation or via a direct donation from Vans to use towards their organization’s mission to continue their work around the world to build vibrant, inclusive, and welcoming spaces to support their local communities.

THE HISTORY OF CHECKERBOARD DAY

2020: CREATIVITY FOR MENTAL WELLNESS
For 2020, Vans Checkerboard Day’s mission was to champion the power of creativity as an outlet for mental health. We also helped amplify the mission of our 10 charity partners worldwide whose shared purpose is to use programs focused on creativity as resources for coping with the stressors that impact mental health and well-being. Vans and fans across the world helped raise over $1 million USD so each organization can expand their services and resources to help the growing number of mental health concerns through creative outlets such as art, music and action sports.

Check out what everyone did for 2020.


2019: CELEBRATE CREATIVITY

For the inaugural Vans Checkerboard Day in 2019, we donated over $1 million to Imagination.org to help them foster and fund creativity and entrepreneurship in kids all over the world. With the donation, they increased the number of Creativity Chapters globally and strengthened their educational programming in over 20 countries. Now more than 10,000 kids around the world get more access to creative play opportunities, that’s rad! Since Checkerboard Day, Imagination.org has received over 60 new Creativity Chapter applications and now have 190 Chapters in their worldwide network.

Check out what everyone did for 2019.

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#VANSCHECKERBOARDDAY

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#VANSCHECKERBOARDDAY

#VANSCHECKERBOARDDAY

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