Vans

April 29, 2021

Vans X Get Lit Words Ignite

Get Lit – Words Ignite fuses classic and spoken word poetry to increase teen literacy on the page and in visual media. They cultivate enthusiastic learners emboldened to inspire social consciousness in diverse communities. Get Lit’s poetry and film curriculum engages young people by providing a creative outlet, community, and real-life work experience, transforming students into activists, scholars, and stars. 

ASIAN AND PACIFIC ISLANDER HERITAGE MONTH

 

We Will Be Louder

To commemorate Asian and Pacific Islander Heritage Month, Vans is once again partnering with Get Lit- Words Ignite, a local non-profit whose mission is to increase literacy, empower youth, and inspire communities through poetry. This month we are uplifting the voices of four young Asian American poets, Jelina Hendrickson, Afrah Alam, Della Dragon, and Gordon Ip. Additionally, Vans remains committed to supporting our local communities, and will also be donating $25,000 to the Asian Mental Health Collective, a non-profit organization with a mission to normalize and de-stigmatize mental health within the Asian community. Directed by Ryan Young Edited by Jared Abe Design by HeeJae Kim SUBSCRIBE: http://bit.ly/1aIFFTY​ Connect with Vans: http://bit.ly/1uPubcu​ Facebook: http://bit.ly/29CDdc4​ Twitter: http://bit.ly/29AT0Gz​ Instagram: http://bit.ly/29wXHB5​ Pinterest: http://bit.ly/29tf1Gs​ Tumblr: http://bit.ly/1Rjvlt7​ About Vans: Vans®, a VF Corporation (NYSE: VFC) brand, is the original action sports footwear, apparel and accessories brand. Vans® authentic collections are sold in 84 countries through a network of subsidiaries, distributors and international offices. Vans® has over 2,000 retail locations globally including owned, concession and partnership doors. The Vans® brand promotes creative self-expression in youth culture across action sports, art, music and street culture and delivers progressive platforms such as the Vans Park Series, Vans Triple Crown of Surfing®, Vans Pool Party, Vans Custom Culture, and Vans’ cultural hub and international music venue, House of Vans. Vans Top Athletes: Anthony Van Engelen, Geoff Rowley, Kyle Walker, Chima Ferguson, Gilbert Crocket, Tony Trujillo, Elijah Berle, Rowan Zorilla, Lizzie Armanto, Joel Tudor, Leila Hurst, Nathan Fletcher, Dane Gudauskas, Tanner Gudauskas, Patrick Gudauskas, Mikey February, Dakota Roche, Scotty Cranmer, Kevin Peraza, Dennis Enarson, Larry Edgar, Angie Marino, Jake Kuzyk, Hana Beaman, Mary Rand. We Will Be Louder | VANS https://www.youtube.com/user/VansShoes66

 

WE WILL BE LOUDER!

To commemorate Asian and Pacific Islander Heritage Month, Vans is once again partnering with Get Lit- Words Ignite, a local non-profit whose mission is to increase literacy, empower youth, and inspire communities through poetry. This month we are uplifting the voices of four young Asian American poets, Jelina Hendrickson, Afrah Alam, Della Dragon, and Gordon Ip. 

Additionally, Vans remains committed to supporting our local communities, and will also be donating $25,000 to the Asian Mental Health Collective, a non-profit organization with a mission to normalize and de-stigmatize mental health within the Asian community.

 

CLASSIC SLAM 2021

 

VANS x GET LIT Presents "Bloom" | The 2021 Classic Slam Anthem

THINK at getlit.org. {Note: Get Lit - Words Ignite supports free expression for youth; the views, opinions + positions expressed by the poets are theirs alone and not official opinions of the organization.}

 

Get Lit is getting ready for the 10th Annual Classic Slam -- a celebration of youthful spirit that showcases young storytellers from schools all over Southern California and beyond.  Young poets will perform classic iconic poems and original spoken word response pieces for a panel of judges that includes world-renowned authors, poets, artists, and cultural luminaries.

 

 

 

Checkerboard Day 2020

 

For 2020, Vans Checkerboard Day’s mission was to champion the power of creativity as an outlet for mental health. We also helped amplify the mission of Get Lit- Words Ignite and 9 other charity partners worldwide whose shared purpose is to use programs focused on creativity as resources for coping with the stressors that impact mental health and well-being. Vans and fans across the world helped raise over $1 million USD so each organization can expand their services and resources to help the growing number of mental health concerns through creative outlets such as art, music and action sports.

 

 

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